Michael Salamon
Founder & Principal Consultant
Michael Salamon is the founder of Agenxus, an AI search optimization agency specializing in Answer Engine Optimization (AEO) and Agent Commerce Optimization (ACO). He helps businesses become discoverable and transactable by AI agents through structured data, protocol readiness, and machine-readable commerce infrastructure.
Michael's work spans the full spectrum of AI search visibility — from technical schema implementation and structured data architecture to strategic content frameworks designed for citation by generative AI systems. His expertise in web development (Next.js, React, TypeScript) combined with deep understanding of how large language models consume and synthesize information positions him uniquely at the intersection of commerce technology and AI optimization.
Through Agenxus, Michael has developed comprehensive AEO methodologies, built free tools used by hundreds of businesses (including the AEO Audit Tool, Schema Generator, and llms.txt Generator), and published extensively on generative engine optimization, E-E-A-T for GEO, and AI source prioritization mechanics.
Agent Commerce Optimization represents the natural evolution of this work — extending from "how do AI systems cite your content" to "how do AI agents transact with your business."